South Korean Entertainment Company K Wave Media Plans Major Bitcoin Investment
K Wave Media (Nasdaq: KWM), a South Korean entertainment company focused on K-pop, announced on Wednesday its intention to purchase $500 million in Bitcoin. This move signals a growing trend of companies incorporating Bitcoin into their financial strategies.
Having already ventured into NFTs, the metaverse, and virtual reality, K Wave Media views this strategic Bitcoin reserve as a natural progression. The company plans to raise the necessary funds through the sale of common stock, a common tactic among companies focused on accumulating Bitcoin.
K Wave Media Stock Doubles After Bitcoin Purchase Announcement
The announcement triggered a significant surge in K Wave Media’s stock price. Listed on the Nasdaq, shares jumped from $1.93 on Tuesday to $6.44 at market open, representing an increase of 233%. While the stock has since experienced a correction, trading at $4.41 at the time of writing, it still maintains gains of over 100% compared to the previous day.
While many companies cite Michael Saylor’s Strategy as a reference, K Wave Media aims to become the “Metaplanet of Korea.”
“K Wave seeks to become the ‘Metaplanet of Korea’ — in reference to the Japanese Metaplanet Inc., which became the best-performing stock globally in 2024 and one of the leaders in 2025 after adopting a Bitcoin reserve strategy.”
“The company believes that a similar model — combining access to the public market with an initiative focused on Bitcoin reserves — will appeal to investors in Asia and around the world,” K Wave Media stated.
At the current Bitcoin price of $105,000, $500 million would be sufficient to purchase over 4,750 bitcoins.
For comparison, Gamestop recently purchased 4,710 bitcoins and is now among the top 15 public companies with the largest Bitcoin holdings. Strategy leads the list with 580,250 BTC.
The move by K Wave Media highlights the increasing global adoption of Bitcoin as a strategic asset.
In Brazil, Méliuz (B3: CASH3) recently revealed its intention to purchase an additional R$ 450 million in Bitcoin.
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